(2) passenger car: a rectangular carriage, which is mainly used for vehicles carrying personnel (more than 9 persons) and their carry-on items 2. Wrong marketing offers - Another big reasons why many color catalogs fail to sell things could be the statement of wrong marketing offers. Some people believe offer freebies might help, while others feel that discounts are the most useful. It is not enough to merely decide randomly on this stuff. You must have an advertising and marketing campaign that targets people precisely and gets those people excited and primed to actually buy. This basically entails doing the correct research about your market after which presenting the very best marketing offers they answer. Without that direction you might too be flying blind with selling using your catalogs In the early 20th century, famous American economist elvin fisher developed the theory of economic gain. In its book "the nature of capital and yield", first, the concept of yield is analyzed in terms of the performance of earnings, and three different types of benefits are proposed: It is also worth noting that in 1985, the financial accounting standards board released the concept of income from the concept framework (SFAC)NO. 6. In 1989, the international accounting standards board's framework for preparing and providing financial statements made clear that benefits also included unrealized gains. In 1997, FASB's FASB N0.130 required a full return; In 1998, IASC's IAS NO.1 required the preparation of an equity change table, a comprehensive income statement, including the benefit of reflecting corporate assets. The independent of interest is of positive significance to show the active role of the fund users in the reproduction process.