Google just announced financial results for its fourth quarter that ended on December 31st 2013. According to its earnings report, the search giant's gross total consolidated revenue was $16.86 billion, a growth of 17% when compared to the same quarter this past year. Its segment revenue were only available in at $15.72 billion, a 22-percent jump year-on-year over 2012's numbers that have a revenue of $12.91 billion. Is one of the more common usage refers to various enterprises independent, non-profit organization (can be legal person, also can not), and can be further divided into companies and enterprises, the latter such as partnerships, sole proprietorship enterprise, individual industrial and commercial households, etc. (3) monetary benefits -- increase the monetary value of assets. There are both measurable and unquantifiable benefits in these three different forms of income. Among them: mental income is too strong to measure, monetary gain is easy to measure because of the static concept of value change. Economists, therefore, focus only on actual earnings. Under the theoretical framework of the theory, the theory of commodity market equilibrium and the monetary market equilibrium of Keynesian theory are unified. Marx's theory of interest rate decisions from the perspective of the source and essence of interest, taking into account the institutional factors in the role of interest rate decisions of interest theory, its theoretical core is the interest rate is determined by the average profit margin. Marx believed that under capitalism, interest is a part of profit and a form of conversion of surplus value. Time factor a transaction's expected time is a question worth considering. Interest determines the regularity of prescriptive (interest this qualitative rules will determine the amount of the rules), the amount of interest depends on profit, interest rate depends on the average profit margin. Marx further pointed out that, between average profit margin and zero, interest rate depends on two factors: one is profit margin; The second is the proportion of total profits allocated between lenders and borrowers.