We are in an era of economic, political, technological, social change and development. In this era, change and development bring both opportunities and risks to people, especially in the competition for market, resources and spheres of influence. If managers in seize opportunities and take advantage of opportunities at the same time, and to minimize risk, that is on the way forward towards the goals set up a bridge of convenient and secure, so organizations can be in an impregnable position, in the opportunities and risks of the vertical and horizontal choice, get survival and development. If you don't plan, or have no plans at all, you'll have disastrous consequences.