Some arthritis, such as rheumatoid arthritis and lupus, affects multiple organs and causes a wide range of symptoms. The whiskey was inspired by masters and apprentices working together at the new Midleton micro-distillery, one of the oldest and most iconic distilleries in the world. The brand combines tradition and innovation to convey a sense of fun and excitement. It uses two opposing patterns throughout the packaging. The straight lines symbolise method and order and the stunning marbled patterns reference madness and liquid experimentation. Osteoarthritis initially affects the smooth cartilage lining of joints. This makes exercise more difficult than usual, causing pain and stiffness.