In a broad sense, interest rates are not limited to bank interest itself, but also to bond markets, and even to share dividends, another way of stating dividends. In fact, in the United States, the proportion of direct financing is far greater than the indirect financing, corporate bonds, debt-financed and publicly traded shares is a very important means of financing, at this time all can use the concept of interest rates for analysis. Managing a business's operations, marketing and purchases activities and expense management are just some from the decisions that management needs to deal with. After they have designed a assist the company will then must decide what to do with those profits. Among the choices for using income is: operations, returning cash to shareholders, or keeping profit reserve for future use. In this article we discuss how you can calculate expanding the figure that's reported as retained earnings on balance sheets and presenting a review of why a company would want to keep a reserve. The response to multilayered values is rational. Rational (including abstract thinking with image thinking) is higher animals, are now known to have intelligent human only) on the basis of intellectual responses, to the further development of it by means of language, text or image will intellectual formed by various basic concept and basic image fixed in the form of the second signal system in the brain, and within the brain to be more complex, the deeper, longer series "sex", "rigid instinct", "elastic instinct" and "intellectual" and other forms of reaction. Among them, the cognition of the relation between the basic concepts forms the abstract thinking, and the person's understanding of the relation between the basic images forms the image thinking. Rationality is human to the second signal system of "reflection" type of reaction activity, it can find out the basic concept and basic image, more general internal relation and essence difference between to discover things between the movement of more general and more abstract and change rule. For example, people form "water" and "to..." through the practice of production and life. To ", "low" and "flow", the concept of nouns, prepositions, adjectives, verbs, between these concepts through a certain form of conditioned reflex established a mutual connection, thus obtained the "water flows downwards" such a logic rules.